Information Systems Faculty Publications and Presentations

Document Type

Article

Publication Date

8-2025

Abstract

As algorithm governance becomes increasingly crucial in gig economy ecosystems, understanding the behavioral impact of algorithmic transparency remains a key research gap. Using the stimulus-organism-response framework and uncertainty management theory, this study examines how platform algorithmic transparency affects gig workers’ in-role and extra-role service behaviors, with emotional labor acting as a mediator and work gamification as a moderator. Analyzing survey data from 325 ride-hailing drivers using partial least squares structural equation modeling (PLS-SEM), the findings reveal that greater algorithmic transparency enhances both in-role and extra-role behaviors. Emotional labor mediates this relationship: deep acting strengthens both behaviors, while surface acting primarily supports in-role behavior. Meanwhile, work gamification diminishes the positive effect of algorithmic transparency on extra-role service behavior. These insights clarify the mechanisms and boundary conditions of algorithmic transparency in gig work, offering practical guidance for designing platform algorithms that optimize worker performance and satisfaction.

Comments

Original published version available at https://doi.org/10.1016/j.chb.2025.108681

Publication Title

Computers in Human Behavior

DOI

10.1016/j.chb.2025.108681

Included in

Business Commons

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