Health Care Information Seeking and Seniors: Determinants of Internet Use
While seniors are the most likely population segment to have chronic diseases, they are the least likely to seek information about health and diseases on the Internet. An understanding of factors that impact seniors’ usage of the Internet for health care information may provide them with tools needed to improve health. This research examined some of these factors as identified in the comprehensive model of information seeking to find that demographics, trust in health information websites, perceived usefulness of the Internet, and internal locus of control each significantly impact seniors’ use of the Internet to seek health information.
Sheng, X. and Simpson, P.M., 2015. Health care information seeking and seniors: determinants of Internet use. Health Marketing Quarterly, 32(1), pp.96-112. https://doi.org/10.1080/07359683.2015.1000758
Health Marketing Quarterly