Marketing Faculty Publications

Crisis of communication in late modern market culture

Document Type

Article

Publication Date

4-27-2026

Abstract

In this article, I examine the state of communications technologies and their impacts on humanity, and I maintain that we are experiencing a crisis. To understand how we got here, I briefly discuss the development of iconographic culture in modernity, the characteristics of iconographic communications, and the subsequent changes in the structure of knowledge. I further discuss the impacts of digitalization and AI. Finally, I observe the nature of the crisis in communications and culture to suggest that solutions may be found in creative, symbolic development of new constructs to recognize new phenomena we are facing.

Comments

https://www.tandfonline.com/share/YAZWYAQPT29GMRYVYDDU?target=10.1080/10253866.2026.2662287

Publication Title

Consumption Markets & Culture

DOI

10.1080/10253866.2026.2662287

Link to Full Text

Share

COinS