Marketing Faculty Publications and Presentations

Document Type

Article

Publication Date

2019

Abstract

Learning from and encouraged by the impacts of film film-based windows into globalization phenomena, in this issue of MGDR, we have focused on the film Crazy Rich Asians. In the popular press, the movie has been hailed as a major cultural point of departure for Hollywood as well as panned as just an Asian Asian-themed romantic comedy that celebrates the super-rich of Asia. The buzz around this movie does, however, indicate a slight bend in the curve of the geopolitics of the globalization discourse – and hence our decision to feature a number of academically insightful reviews of this movie in the current issue.

Comments

Original published version available at https://doi.org/10.23860/MGDR-2019-04-03-01

Creative Commons License

Creative Commons Attribution 4.0 International License
This work is licensed under a Creative Commons Attribution 4.0 International License.

Publication Title

Markets, Globalization & Development Review

DOI

10.23860/MGDR-2019-04-03-01

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