Political Science Faculty Publications and Presentations
Opération Amérique: Québec’s Soft Power Applied to French Language Teaching in the United States
Document Type
Article
Publication Date
7-2019
Abstract
Opération Amérique refers to the coordinated efforts of René Lévesque’s Parti Québécois government beginning late 1970s to promote Québec’s interests in the United States. The general goals and strategies of Opération Amérique suggest that it presents a case of soft power. However, the specific actions implemented as well as their effects have barely been explored. An analysis of original documents pertaining to Opération Amérique indicates that specific groups in the United States—namely, French professors—were targeted with the hope that they would improve perceptions of Québec in the United States. An examination of French textbooks used in the United States in the 1970s and 1980s shows an increase in Canada/Québec content, which may reflect the influence of Opération Amérique on French teaching practices.
Recommended Citation
Couture Gagnon, A., & Chapelle, C. A. (2019). Opération Amérique: Québec’s Soft Power Applied to French Language Teaching in the United States. American Review of Canadian Studies, 49(3), 413–427. https://doi.org/10.1080/02722011.2019.1650785
Publication Title
American Review of Canadian Studies
DOI
https://doi.org/10.1080/02722011.2019.1650785
Comments
© 2019 ACSUS.
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