Marketing Faculty Publications and Presentations
Submissions from 2017
Examining the role of sales-based CRM technology and social media use on post-sale service behaviors in India, Raj Agnihotri, Kevin J. Trainor, Omar S. Itani, and Michael Rodriguez
Gaming Motivations among American College Students, Yeong Chi, Marvin Lovett, and Orson Chi
Can salesperson guilt lead to more satisfied customers? Findings from India, Colin B. Gabler, Raj Agnihotri, and Omar S. Itani
A social commerce investigation of the role of trust in a social networking site on purchase intentions, Nick Hajli, Julian Sims, Arash H. Zadeh, and Marie-Odile Richard
Social media use in B2b sales and its impact on competitive intelligence collection and adaptive selling: Examining the role of learning orientation as an enabler, Omar S. Itani, Raj Agnihotri, and Rebecca Dingus
Consignment auction liquidation in Canada: A field study, Marvin Lovett
Consignment auctions: A proposed optional channel for reverse logistics, Marvin Lovett
How Do Consumers Adopt Imported Products in an Era of Product Overcrowding?, Miguel Sahagun and Arturo Z. Vasquez-Parraga
Submissions from 2016
Tourists’ Life Satisfaction at Home and Away: A Tale of Two Cities, Penny M. Simpson, Judy A. Siguaw, and Xiaojing Sheng
Submissions from 2015
The Impact of Environment Concern and Attitude on Green Purchasing Behavior: Gender as The Moderator, Grace Dagher, Omar S. Itani, and Abdul Nasser Kassar
The effects of empathy and listening of salespeople on relationship quality in the retail banking industry: The moderating role of felt stress, Omar S. Itani and Aniefre Eddie Inyang
Health Care Information Seeking and Seniors: Determinants of Internet Use, Xiaojing Sheng and Penny M. Simpson
Submissions from 2014
Factors influencing green purchasing behaviour: Empirical evidence from the Lebanese consumers, Grace K. Dagher and Omar S. Itani
Who killed John Wanamaker?, Marvin Lovett and Gerardo A. Miranda
A Process-Based Explanation of the Psychic Distance Paradox: Evidence from Global Virtual Teams, Peter Magnusson, Anja Schuster, and Vas Taras
Effects of perceived privacy protection: does reading privacy notices matter?, Xiaojing Sheng and Penny M. Simpson
Submissions from 2013
Fashion creation and diffusion: The institution of marketing, Deniz Atik and A. Fuat Firat
Seniors, health information, and the Internet: motivation, ability, and Internet knowledge, Xiaojing Sheng and Penny M. Simpson
Submissions from 2012
Consumer participation and the trust transference process in using online recommendation agents, Pratibha A. Dabholkar and Xiaojing Sheng
Consumer participation in using online recommendation agents: effects on satisfaction, trust, and purchase intentions, Pratibha A. Dabholkar and Xiaojing Sheng
Quality of Life in Mexico: A Formative Measurement Approach, Reto Felix and Jose Garcia-Vega
Rethinking Worldly Possessions: The Relationship between Materialism and Body Appearance for Female Consumers in an Emerging Economy, Reto Felix and Martha R. Garza
Environmental dynamics and first-mover advantages in emerging markets, Peter Magnusson, Stanford A. Westjohn, Geoffrey L. Gordon, and Timothy W. Aurand
Submissions from 2011
The C.A.L.M. method of mass product distribution: An update & comparative analysis, Marvin Lovett and Irma S. Jones
Effects of religiousness on Sunday shopping and outshopping behaviours: a study of shopper attitudes and behaviours in the American South, Judy A. Siguaw and Penny M. Simpson
Submissions from 2010
Diversity awareness among a diverse business student population: insights and curriculum implications, Marvin Lovett, Irma S. Jones, Gerald Hollier, and Dianna Blankenship
Submissions from 2009
The role of perceived control and gender in consumer reactions to download delays, Pratibha A. Dabholkar and Xiaojing Sheng
Submissions from 2008
Perceptions of download delays: relation to actual waits, web site abandoning, and stage of delay, Pratibha A. Dabholkar and Xiaojing Sheng
Social/Interpersonal Skills in Business: In Field, Curriculum and Student Perspectives, Marvin Lovett and Irma S. Jones
Quickulum: A Process For Quick Response Curriculum Verification, Marvin Lovett, Irma S. Jones, and Paul Stingley
Submissions from 2006
An Exploratory Study of Consumer Adoption of Online Shopping: Mediating Effect of Online Purchase Intention, Songpol Kulviwat, Ramendra Thakur, and Chiquan Guo
Conceptualizing Innovation Orientation: A Framework for Study and Integration of Innovation Research, Judy A. Siguaw, Penny M. Simpson, and Cathy A. Enz
Submissions from 2004
Investment and marketing strategies of Mexican companies in the United States: Preliminary evidence, Arturo Z. Vasquez-Parraga and Reto Felix
Submissions from 1998
Effects of Supplier Market Orientation on Distributor Market Orientation and the Channel Relationship: The Distributor Perspective, Judy A. Siguaw, Penny M. Simpson, and Thomas L. Baker
The Association of Ethical Judgment of Advertising and Selected Advertising Effectiveness Response Variables, Penny M. Simpson, Gene Brown, and Robert E. Widing II